Great Stuff on the Writers’ Blogs Business Bonus Issue

As promised, here’s the Great Stuff on the business side of writing that appeared over the weekend.

Let’s start with something that might seem a bit controversial: Rachelle Gardner’s (@RachelleGardner) Should All Authors Blog? It might seem counterintuitive, or at least contrary to all the talk today about platform platform platform, but her answer is “no.” Her reasons are common sense: if it’s work, if you don’t know what you’re going to blog about, if you’re doing it only because you think you have to, etc., then maybe your time is better spent on other things. She also lists a half-dozen-plus reasons why blogging could be right for you. Well worth a look.

Chuck Sambuchino (@ChuckSambuchino) provides A Great Example of What a Pitch Should Not Look Like on the Guide to Literary Agents. What’s funny (and sad), he reveals, is that with a couple of minor tweaks to disguise the pitch’s original use, what he’s showing you was the plot summary for a big-time action movie and it’s chock-full of generalities and clichés. Goes to show you, I guess, what an established franchise can get away with versus what a new writer cannot.

So, OK, what’s the right way to pitch, then? Gabriela Pereira (@DIYMFA) provides some answers on the new-look DIY MFA when Agents Share Conference Tips. These tips come from agents Gabriela spoke with who will be at the Backspace Agent-Author Seminar in New York next month. The points I found most helpful had to do with the difference between the written and spoken pitch. It should be obvious that these are two different things, and yet what should be obvious isn’t always so, is it? Here’s a quick test: got a pitch paragraph handy? Read it out loud. Yikes, huh? Too long, doesn’t sound natural, I’ll bet. Can’t be said in one breath (not that it should be, necessarily). That’s a great hint.

That’s all for today. Tomorrow we’ll be back to our regular format.

Meanwhile, I’m always interested in what Great Stuff you’ve found out there. Share it with all of us in the comments.

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